A Forrester Total Economic Impact™ Study Commissioned By KNIME, February 2025
Organizations struggle to analyze large amounts of data to improve business outcomes. KNIME is a data, analytics, and AI platform that supports data pipelines, data analysis, model building, secure deployment, and centralized governance for both technical and non-technical users — allowing users to create workflows and perform advanced analytics without coding experience. This study found that organizations using KNIME benefit from efficiency savings in data, analytics, and AI activities; time savings in compute and storage migrations, avoided hiring costs, and improved decision-making.
KNIME is an open-source data, analytics, and AI platform that empowers organizations to access, analyze, model, and visualize data with ease. Through its intuitive low-code/no-code interface, KNIME enables users to create, deploy, and share data science workflows, fostering collaboration and innovation within the organization. With robust features for data pipelines, analytical methods, and machine learning (ML), KNIME helps businesses drive data-driven decisions and optimize processes while ensuring scalability and efficiency.
KNIME commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying KNIME.1 The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of KNIME on their organizations.
To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed five decision-makers at four organizations with experience using KNIME. For the purposes of this study, Forrester aggregated the interviewees’ experiences and combined the results into a single composite organization that is an industry-agnostic global organization with an annual revenue of $80 billion.
Interviewees said that prior to using KNIME, their organizations were reliant on manual nonautomated data analysis processes that slowed down work and hindered innovation and left them overwhelmed with coding inefficiencies. These limitations led to issues with data analysis and visualization, lack of automation, and bottlenecks resulting from manual tasks.
After the investment in KNIME, the interviewees were equipped with a flexible and modular tool which could integrate seamlessly into various other technologies, allowing interviewees’ organizations to create more value out of their data. Interviewees started using KNIME and exploring its capabilities with KNIME’s open source nature. KNIME has a no-code user interface that expands access to nonprogramming users and makes adoption in large organizations easily scalable, on top of enabling programming users to be more productive. Key results from the investment include efficiency savings in data analytics activities, time savings in compute and storage migrations, hiring cost avoidance, and improved decision-making, which led to revenue and profit growth.
Quantified benefits. Three-year, risk-adjusted present value (PV) quantified benefits for the composite organization include:
Unquantified benefits. Benefits that provide value for the composite organization but are not quantified for this study include:
Costs. Three-year, risk-adjusted PV costs for the composite organization include:
The representative interviews and financial analysis found that a composite organization experiences benefits of $11.6 million over three years versus costs of $2.1 million, adding up to a net present value (NPV) of $9.5 million and an ROI of 453%.
Return on investment (ROI)
Benefits PV
Net present value (NPV)
Payback
From the information provided in the interviews, Forrester constructed a Total Economic Impact™ framework for those organizations considering an investment in KNIME.
The objective of the framework is to identify the cost, benefit, flexibility, and risk factors that affect the investment decision. Forrester took a multistep approach to evaluate the impact that KNIME can have on an organization.
Interviewed KNIME stakeholders and Forrester analysts to gather data relative to KNIME.
Interviewed five individuals at four organizations using KNIME to obtain data about costs, benefits, and risks.
Designed a composite organization based on characteristics of the interviewees’ organizations.
Constructed a financial model representative of the interviews using the TEI methodology and risk-adjusted the financial model based on issues and concerns of the interviewees.
Employed four fundamental elements of TEI in modeling the investment impact: benefits, costs, flexibility, and risks. Given the increasing sophistication of ROI analyses related to IT investments, Forrester’s TEI methodology provides a complete picture of the total economic impact of purchase decisions. Please see Appendix A for additional information on the TEI methodology.
Readers should be aware of the following:
This study is commissioned by KNIME and delivered by Forrester Consulting. It is not meant to be used as a competitive analysis.
Forrester makes no assumptions as to the potential ROI that other organizations will receive. Forrester strongly advises that readers use their own estimates within the framework provided in the study to determine the appropriateness of an investment in KNIME.
KNIME reviewed and provided feedback to Forrester, but Forrester maintains editorial control over the study and its findings and does not accept changes to the study that contradict Forrester’s findings or obscure the meaning of the study.
KNIME provided the customer names for the interviews but did not participate in the interviews.
Consulting Team:
Elia Gollini
Jan Sythoff
| Role | Industry | Region | Revenue |
|---|---|---|---|
| Senior vice president of finance | Financial services | Worldwide | $150 billion |
| Director of financial planning and analytics | Telecommunications | Worldwide | $130 billion |
| Head of data and integration Service team leader |
Industrial technology | Worldwide | $80 billion |
| Head of data governance | Healthcare | Worldwide | $22 billion |
Interviewees said that before working with KNIME, their organizations leveraged various other data analytics tools and were heavily reliant on spreadsheets and manual data analytics tasks. These manual processes not only hindered innovation by limiting the scalability of solutions but also significantly reduced the efficiency of anyone in the interviewees’ organizations who worked with data. Overall, interviewees noted that their organizations wanted to improve their employees’ data literacy. According to Forrester’s research, data literacy is crucial for all employees at an organization and contributes to overall company success.2 It goes hand in hand with data democratization by expanding data access, which drives value when employees can effectively use data insights in their work.
The interviewees noted how their organizations struggled with common challenges, including:
The interviewees’ organizations searched for a solution that could:
Based on the interviews, Forrester constructed a TEI framework, a composite company, and an ROI analysis that illustrates the areas financially affected. The composite organization is representative of the interviewees’ organizations, and it is used to present the aggregate financial analysis in the next section. The composite organization has the following characteristics:
Description of composite. The composite organization is a global, industry-agnostic organization with an annual revenue of $80 billion. It has 100,000 employees and starts using KNIME in one department, eventually centralizing KNIME within the organization as its usage and number of users increase. The composite organization leverages KNIME mainly for use cases around automating reporting activities, integrating business processes, forecasting activities, as well as leveraging ML functionalities.
Deployment characteristics. The composite organization begins using the solution in Year 1, following a two-month implementation period. The initial rollout covers 50% of the data users from Year 1. The number of KNIME data users goes from 100 users in Year 1 to 500 users in Year 2, and 1,000 users in Year 3. Meanwhile, the number of data consumers (i.e., people who only consume data that has been generated with KNIME but do not necessarily practically work with data) increases from 1,000 in Year 1 to 2,500 in Year 2, to reach 5,000 in Year 3. KNIME customers start with the open source version to increase their data literacy and then purchase the paid version of KNIME Business Hub once they need to start collaborating with each other after having built initial workflows.
| Ref. | Benefit | Year 1 | Year 2 | Year 3 | Total | Present Value |
|---|---|---|---|---|---|---|
| Atr | Efficiency savings in data requests and reporting activities | $712,642 | $2,363,796 | $3,563,208 | $6,639,646 | $5,278,497 |
| Btr | Time savings for migrating databases/data warehouses | $114,818 | $114,818 | $114,818 | $344,453 | $285,534 |
| Ctr | Cost avoidance in data scientist/data engineer hiring | $389,376 | $973,440 | $1,362,816 | $2,725,632 | $2,182,378 |
| Dtr | Improved decision-making | $576,000 | $1,440,000 | $2,880,000 | $4,896,000 | $3,877,506 |
| Total benefits (risk-adjusted) | $1,792,835 | $4,892,054 | $7,920,842 | $14,605,730 | $11,623,915 | |
Evidence and data. Interviewees underlined how KNIME has enabled their organizations to empower both business users as well as data scientists and data engineers to improve their productivity, and lead to substantial efficiency savings.
Modeling and assumptions. Based on the interviews, Forrester assumes the following about the composite organization:
Risks. This benefit may vary for organizations based on:
Results. To account for these risks, Forrester adjusted this benefit downward by 20%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $5.3 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|
| A1 | KNIME data consumers | Composite | 1,000 | 2,500 | 5,000 | |
| A2 | Average hours saved per business user annually | Interviews | 21 | 21 | 21 | |
| A3 | Subtotal: Hours saved by business users annually | A1*A2 | 20,800 | 52,000 | 104,000 | |
| A4 | Average fully burdened hourly salary of a business analyst | TEI methodology | $49 | $49 | $49 | |
| A5 | KNIME data users | Composite | 100 | 500 | 1,000 | |
| A6 | Average hours saved per data user annually | Interviews | 249 | 187 | 124 | |
| A7 | Subtotal: Hours saved in reporting activities | A5*A6 | 24,880 | 93,300 | 124,400 | |
| A8 | Average fully burdened hourly salary of a data user | TEI methodology | $78 | $78 | $78 | |
| A9 | Productivity recapture rate | TEI methodology | 30% | 30% | 30% | |
| At | Efficiency savings in data requests and reporting activities | ((A3*A4)+(A7*A8 ))*A9 | $890,802 | $2,954,745 | $4,454,010 | |
| Risk adjustment | ↓20% | |||||
| Atr | Efficiency savings in data requests and reporting activities (risk-adjusted) | $712,642 | $2,363,796 | $3,563,208 | ||
| Three-year total: $6,639,646 | Three-year present value: $5,278,497 | |||||
Evidence and data. Interviewees mentioned that KNIME has simplified and significantly reduced the effort needed for migrating databases and data warehouses.
Modeling and assumptions. Based on the interviews, Forrester assumes the following about the composite organization:
Risks. This benefit may vary for organizations based on:
Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $285,500.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|
| B1 | FTEs needed for migration into new storage and compute environment without KNIME | Interviews | 2.1 | 2.1 | 2.1 | |
| B2 | Annual working hours per year | TEI methodology | 2,080 | 2,080 | 2,080 | |
| B3 | Hours needed for migration into new storage and compute environment without KNIME | B1*B2 | 4,368 | 4,368 | 4,368 | |
| B4 | Percentage time savings with KNIME | Interviews | 92% | 92% | 92% | |
| B5 | Average fully burdened hourly salary of a data engineer | TEI methodology | $63 | $63 | $63 | |
| B6 | Productivity recapture rate | TEI methodology | 50% | 50% | 50% | |
| Bt | Time savings for migrating databases/data warehouses | B3*B4*B5*B6 | $127,575 | $127,575 | $127,575 | |
| Risk adjustment | ↓10% | |||||
| Btr | Time savings for migrating databases/data warehouses (risk-adjusted) | $114,818 | $114,818 | $114,818 | ||
| Three-year total: $344,453 | Three-year present value: $285,534 | |||||
Evidence and data. Interviewees mentioned that KNIME’s low-code no-code nature enabled them to upskill and empower users to work with data. Interviewees shared that without KNIME, they would have had to hire more data scientists and data engineers as a result.
Modeling and assumptions. Based on the interviews, Forrester assumes the following about the composite organization:
Risks. This benefit may vary for organizations based on:
Results. To account for these risks, Forrester adjusted this benefit downward by 20%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $2.2 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|
| C1 | Data users who would have been hired without KNIME | Interviews | 2 | 5 | 7 | |
| C2 | Average fully burdened annual salary of a data scientist/data engineer |
TEI methodology | $162,240 | $162,240 | $162,240 | |
| C3 | Cost of hiring a data scientist/data engineer compared to his/her annual salary | Composite | 150% | 150% | 150% | |
| Ct | Cost avoidance in hiring of data users | C1*C2*C3 | $486,720 | $1,216,800 | $1,703,520 | |
| Risk adjustment | ↓20% | |||||
| Ctr | Cost avoidance in hiring of data users (risk-adjusted) | $389,376 | $973,440 | $1,362,816 | ||
| Three-year total: $2,725,632 | Three-year present value: $2,182,378 | |||||
Evidence and data. Interviewees have highlighted how KNIME supported their organizations across a variety of different use cases, ultimately leading to improved decision-making, hence directly impacting revenues and profits.
Modeling and assumptions. Based on the interviews, Forrester assumes the following about the composite organization:
Risks. This benefit may vary for organizations based on:
Results. To account for these risks, Forrester adjusted this benefit downward by 25%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $3.9 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|
| D1 | Composite revenue | Composite | $80,000,000,000 | $80,000,000,000 | $80,000,000,000 | |
| D2 | Portion of composite revenue in scope with KNIME | Composite | 10% | 25% | 50% | |
| D3 | Percentage of revenue that would not be realized without the support of a data analytics team | Interviews | 8% | 8% | 8% | |
| D4 | Subtotal: Revenue impacted | D1*D2*D3 | $640,000,000 | $1,600,000,000 | $3,200,000,000 | |
| D5 | Percentage of revenue realized due to KNIME | Composite | 1% | 1% | 1% | |
| D6 | Subtotal: Revenue realized due to KNIME | D4*D5 | $6,400,000 | $16,000,000 | $32,000,000 | |
| D7 | Operating profit margin | TEI methodology | 12% | 12% | 12% | |
| Dt | Improved decision-making | D6*D7 | $768,000 | $1,920,000 | $3,840,000 | |
| Risk adjustment | ↓25% | |||||
| Dtr | Improved decision-making (risk-adjusted) | $576,000 | $1,440,000 | $2,880,000 | ||
| Three-year total: $4,896,000 | Three-year present value: $3,877,506 | |||||
Interviewees mentioned the following additional benefits that their organizations experienced but were not able to quantify:
The value of flexibility is unique to each customer. There are multiple scenarios in which a customer might implement KNIME and later realize additional uses and business opportunities, including:
Flexibility would also be quantified when evaluated as part of a specific project (described in more detail in Appendix A).
| Ref. | Cost | Initial | Year 1 | Year 2 | Year 3 | Total | Present Value |
|---|---|---|---|---|---|---|---|
| Etr | Platform license fees | $0 | $154,000 | $550,000 | $880,000 | $1,584,000 | $1,255,702 |
| Ftr | Implementation, ongoing management, and training costs | $99,840 | $136,241 | $320,971 | $475,151 | $1,032,203 | $845,949 |
| Total costs (risk-adjusted) | $99,840 | $290,241 | $870,971 | $1,355,151 | $2,616,203 | $2,101,651 | |
Evidence and data. Interviewees reported that KNIME’s fees operated on a per-user basis. Platform license fees increase as the number of data users grows.
Modeling and assumptions. Based on the interviews, Forrester assumes the following about the composite organization:
Risks. This cost may vary for different organizations based on:
Results. To account for these risks, Forrester adjusted this cost upward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $1.3 million.
| Ref. | Metric | Source | Initial | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|---|
| E1 | Data users | Composite | 0 | 100 | 500 | 1,000 | |
| E2 | Price per data user | Interviews | 0 | $1,400 | $1,000 | $800 | |
| Et | Platform license fees | E1*E2 | $0 | $140,000 | $500,000 | $800,000 | |
| Risk adjustment | ↑10% | ||||||
| Etr | Platform license fees (risk-adjusted) | $0 | $154,000 | $550,000 | $880,000 | ||
| Three-year total: $1,584,000 | Three-year present value: $1,255,702 | ||||||
Evidence and data. Interviewees suggested that resources had been allocated to KNIME’s implementation, ongoing management, as well as the training of new users onboarded to KNIME.
Modeling and assumptions. Based on the interviews, Forrester assumes the following about the composite organization:
Risks. This cost may vary for different organizations based on:
Results. To account for these risks, Forrester adjusted this cost upward by 15%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $845,900.
| Ref. | Metric | Source | Initial | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|---|
| F1 | FTEs needed for implementation | Composite | 3 | 0 | 0 | 0 | |
| F2 | Implementation time (hours) | Composite | 480 | 0 | 0 | 0 | |
| F3 | Average fully burdened hourly salary of a business analyst | TEI standard | $49 | $49 | $49 | $49 | |
| F4 | Subtotal: Implementation costs | F1*F2*F3 | $71,218 | $0 | $0 | $0 | |
| F5 | FTEs needed for ongoing management | Interviews | 0 | 2 | 3 | 5 | |
| F6 | Average fully burdened annual salary of a business analyst | TEI standard | $0 | $102,870 | $102,870 | $102,870 | |
| F7 | Percentage of time dedicated to KNIME's ongoing management per FTE | Composite | 0 | 50% | 50% | 50% | |
| F8 | Subtotal: Ongoing management costs | F5*F6*F7 | 0 | $102,870 | $154,305 | $257,175 | |
| F9 | Data users | Composite | 0 | 100 | 500 | 1,000 | |
| F10 | Net new data users | Composite | 50 | 50 | 400 | 500 | |
| F11 | Hours needed to train a data user | Composite | 4 | 4 | 4 | 4 | |
| F12 | Average fully burdened annual salary of a data scientist/data engineer | TEI methodology | $162,240 | $162,240 | $162,240 | $162,240 | |
| F13 | Average fully burdened hourly salary of a data scientist/data engineer | F12/2080 | $78 | $78 | $78 | $78 | |
| F14 | Subtotal: Training costs | F10*F11*F13 | $15,600 | $15,600 | $124,800 | $156,000 | |
| Ft | Implementation, ongoing management, and training costs | F4+F8+F14 | $86,818 | $118,470 | $279,105 | $413,175 | |
| Risk adjustment | ↑15% | ||||||
| Ftr | Implementation, ongoing management, and training costs (risk-adjusted) | $99,840 | $136,241 | $320,971 | $475,151 | ||
| Three-year total: $1,032,203 | Three-year present value: $845,949 | ||||||
The financial results calculated in the Benefits and Costs sections can be used to determine the ROI, NPV, and payback period for the composite organization’s investment. Forrester assumes a yearly discount rate of 10% for this analysis.
These risk-adjusted ROI, NPV, and payback period values are determined by applying risk-adjustment factors to the unadjusted results in each Benefit and Cost section.
| Initial | Year 1 | Year 2 | Year 3 | Total | Present Value | |
|---|---|---|---|---|---|---|
| Total costs | ($99,840) | ($290,241) | ($870,971) | ($1,355,151) | ($2,616,203) | ($2,101,651) |
| Total benefits | $0 | $1,792,835 | $4,892,054 | $7,920,842 | $14,605,730 | $11,623,915 |
| Net benefits | ($99,840) | $1,502,595 | $4,021,083 | $6,565,690 | $11,989,527 | $9,522,264 |
| ROI | 453% | |||||
| Payback period (months) | <6 | |||||
Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists solution providers in communicating their value proposition to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of business and technology initiatives to both senior management and other key stakeholders.
Benefits represent the value the solution delivers to the business. The TEI methodology places equal weight on the measure of benefits and costs, allowing for a full examination of the solution’s effect on the entire organization.
Costs comprise all expenses necessary to deliver the proposed value, or benefits, of the solution. The methodology captures implementation and ongoing costs associated with the solution.
Flexibility represents the strategic value that can be obtained for some future additional investment building on top of the initial investment already made. The ability to capture that benefit has a PV that can be estimated.
Risks measure the uncertainty of benefit and cost estimates given: 1) the likelihood that estimates will meet original projections and 2) the likelihood that estimates will be tracked over time. TEI risk factors are based on “triangular distribution.”
The initial investment column contains costs incurred at “time 0” or at the beginning of Year 1 that are not discounted. All other cash flows are discounted using the discount rate at the end of the year. PV calculations are calculated for each total cost and benefit estimate. NPV calculations in the summary tables are the sum of the initial investment and the discounted cash flows in each year. Sums and present value calculations of the Total Benefits, Total Costs, and Cash Flow tables may not exactly add up, as some rounding may occur.
1 Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists vendors in communicating the value proposition of their products and services to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of IT initiatives to both senior management and other key business stakeholders.
2 Source: How To Get Help With A Data Literacy Program, Forrester Research, Inc., January 2, 2025.
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