A FORRESTER TOTAL ECONOMIC IMPACT STUDY COMMISSIONED BY EGGPLANT, SEPTEMBER 2023

The Total Economic Impact™ Of Keysight Eggplant Test Automation Software

Cost Savings And Business Benefits Enabled By Eggplant Test

Teams responsible for the quality of digital applications and workflows are under increasing pressure as cloud upgrades are more recurrent and the frequency of releases increases. Eggplant Test automates the testing of end-to-end user journeys, supporting the need for increased technology iteration. As a result, bugs are reduced, application and workflow users’ productivity improve, and testers are more productive. The quality of external applications also increases, resulting in better customer experiences.

Eggplant Test is a continuous testing automation tool that uses a model-based approach to combine linear directed test automation with automated exploratory testing. It enables teams working to ensure high-quality digital experiences to scale their testing and therefore also supports a higher frequency of iterations and releases.

Keysight commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Eggplant Test.1 The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Eggplant Test on their organizations.

To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed two representatives with experience using Keysight’s Eggplant automation platform. For the purposes of this study, Forrester aggregated the interviewees’ experiences and combined the results into a single composite organization that is a services organization with 15,000 employees and multiple billions of dollars in revenue.

Prior to using Eggplant Test, these interviewees noted how their organizations were struggling to cover the increasing demands of application testing. Adding more manual testers was not viable or cost-efficient, while the legacy tools they were using were not sufficiently adopted or did not provide the coverage to capture many bugs and defects.

After the investment in Eggplant Test, the interviewees were able to increase the scale of testing significantly. Key results from the investment include improved productivity of application users, reduced bug remediation effort and manual tester efficiencies.

80%

Reduction in bugs released into the field

Key Findings

Quantified benefits. Three-year, risk-adjusted present value (PV) quantified benefits for the composite organization include:

  • Application user productivity improvement amounting to $4.2M. After the Eggplant investment, there are fewer defects and issues with applications; furthermore, the number of releases increased, so more new capabilities, fixes and functionality can be built into them. As a result, the productivity of those using applications increases; it is assumed this is equivalent to 2 hours annual time saving per user.
  • Cost savings from remediations avoided come to $2.5M. The number of bugs released into the post-production environment is reduced by 80%. This saves application developers thousands of hours of bug remediation time.
  • Manual tester productivity improvements amount to $737K. Manual testers are able to significantly increase their productivity, typically by 30-40%. Execution programs not only complete test cases in less time, but they also work 24 hours a day.
  • Legacy tool cost avoidance of $167K. The interviewees shared that they were using ineffective tools prior to their Eggplant Test investment. By decommissioning these tools, they were able to avoid these license costs.

“Eggplant has helped us provide a level of quality that we'd never be able to achieve manually.”

— CDO, financial services

Unquantified benefits. Benefits that provide value for the composite organization but are not quantified in this study include:

  • Improved customer experience. Many of the applications and end-to-end user journeys that Eggplant is used for are customer facing. By improving their quality and capabilities, customer experiences improve. Some of this impact is captured in the application user productivity benefit because interviewees were not able to estimate the indirect impact on customer metrics such as loyalty, conversion and order value.
  • Improved employee experience. Testers and others in quality control and application development no longer need to undertake repetitive and uninteresting tasks. Improved employee experiences can result in improvements in related metrics such as higher productivity, reduced absenteeism and increased retention.

Costs. Three-year, risk-adjusted PV costs for the composite organization include:

  • Licensing fees amounted to $783K. Eggplant’s pricing is structured around the number of execution and development licenses.
  • Planning and implementation costs amount to $1.6M. This includes the preparation of the applications environments and end-to-end user journeys and the scripting of the test cases.
  • Maintenance and incremental hardware costs of $167K. This covers the additional servers to run the execution programs and time needed for the maintenance of the test cases.

The representative interviews and financial analysis found that a composite organization experiences benefits of $7.58M over three years versus costs of $2.89M, adding up to a net present value (NPV) of $4.69M and an ROI of 162%.

“We catch bugs earlier in the cycle so that we don't have to catch them in final QA. And so, the number of defects that still remain in the system by the time it gets to actual people is much, much smaller.”

— CDO, financial services

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    Return on investment (ROI):

    162%
  • icon

    Benefits PV:

    $7.58M
  • icon

    Net present value (NPV):

    $4.69M
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    Payback:

    9 months

Benefits (Three-Year)

Improved application user productivity Cost savings from avoided remediation Increased manual tester productivity Avoided alternative tool cost

TEI Framework And Methodology

From the information provided in the interviews, Forrester constructed a Total Economic Impact™ framework for those organizations considering an investment in Eggplant Test.

The objective of the framework is to identify the cost, benefit, flexibility, and risk factors that affect the investment decision. Forrester took a multistep approach to evaluate the impact that Automation Platform can have on an organization.

  1. Due Diligence

    Interviewed Keysight stakeholders and Forrester analysts to gather data relative to Automation Platform.

  2. Interviews

    Interviewed two representatives at organizations using Eggplant Test to obtain data with respect to costs, benefits, and risks.  

  3. Composite Organization

    Designed a composite organization based on characteristics of the interviewees’ organizations.

  4. Financial Model Framework

    Constructed a financial model representative of the interviews using the TEI methodology and risk-adjusted the financial model based on issues and concerns of the interviewees.

  5. Case Study

    Employed four fundamental elements of TEI in modeling the investment impact: benefits, costs, flexibility, and risks. Given the increasing sophistication of ROI analyses related to IT investments, Forrester’s TEI methodology provides a complete picture of the total economic impact of purchase decisions. Please see Appendix A for additional information on the TEI methodology.

Disclosures

Readers should be aware of the following:

This study is commissioned by Keysight and delivered by Forrester Consulting. It is not meant to be used as a competitive analysis. Forrester makes no assumptions as to the potential ROI that other organizations will receive.

Forrester strongly advises that readers use their own estimates within the framework provided in the study to determine the appropriateness of an investment in Automation Platform.

Keysight reviewed and provided feedback to Forrester, but Forrester maintains editorial control over the study and its findings and does not accept changes to the study that contradict Forrester’s findings or obscure the meaning of the study.

Keysight provided the customer names for the interviews but did not participate in the interviews.

Consulting Team: Jan Sythoff

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