Google commissioned Forrester Consulting to
interview 18 representatives at nine educational organizations and conduct a
Total Economic Impact™ (TEI) study to better understand the benefits, costs, and
risks associated with
Chromebook
in Education
as well as
Google Workspace for Education
Fundamentals
.1
This abstract will focus on how educational
organizations in EMEA use Chromebook and its value to their teachers, students,
faculty, and organizations.
For this Spotlight, Forrester spoke with four education leaders in EMEA about
their schools’ experience with Chromebooks in Education:
-
Director of strategic partnerships and director of digital
teaching and learning at a school with 4,500 students.
-
IT administrator and IT manager of a school with 1,800
students.
These decision-makers weighed many considerations and faced numerous
challenges to select the best educational technologies for their schools. The
solution they chose would need to enhance the learning of students; save
teachers time; relieve IT management of their heavy workloads; and provide the
best return on the schools’, parents’, and guardians’ resources. This was made
more difficult as many leaders in EMEA served students and teachers with varying
degrees of technical ability, so they needed to find technology that was both
easy to use and equipped with the tools needed by more advanced users.
The four EMEA educational leaders chose to invest in Chromebooks and Google
Workspace for Education to meet the needs of all these groups. Chromebooks were
selected based on many criteria, but total cost of ownership, ease of setup
management, speed of startup, built-in security, and overall performance were
often regarded as the most important considerations in EMEA schools. The
interviewees’ schools selected Google Workspace for Education as the learning
platform in part because it took advantage of the browser-based ChromeOS and
worked particularly well on Chromebooks. Some schools in EMEA also used Google
Workspace for Education to help them move to more cloud-based operations.
INVESTMENT DRIVERS For EMEA Educational
Organizations
EMEA educational organizations struggled with many issues prior to investing
in Chromebooks, including:
-
Hardware issues that limited teacher
effectiveness and student outcomes.
Students struggled
to work effectively with legacy educational devices as they took longer to
start up and update, delaying class start times and costing them learning
time each day. In addition, teachers found that the short battery life of
their legacy devices tethered them to their desks and prevented them from
moving about the classroom.
-
Difficulty addressing accessibility needs
while maintaining a unified technological platform
.
Students’ diverse accessibility needs required educational leaders to
provide them with special devices since many legacy devices lacked built-in
accessibility tools. Not only did this cost more, but students who used
different devices often felt they did not belong with the other students.
Additionally, teachers had to learn how to use multiple types of devices in
their classrooms, which took time away from their classroom
preparation.
-
Excessive ongoing IT labor for device
deployment and management.
Educational IT groups were
often tasked with supporting new technological programs without additional
resources or funding. As schools began adding new legacy devices, IT staff
struggled to scale environments because many devices required
individual-level management and specialized software or equipment. This took
staff away from other high-priority work and slowed down rollout by
months.
Key Features of Chromebooks And Google Workspace For
Education
The interviewees’ organizations chose to invest in Chromebooks and Google
Workspace for Education for the following reasons:
-
Improved battery life and startup
performance.
Other schools in EMEA already had
dedicated legacy devices for their students but found that their long
startup time and short battery life caused frequent disruptions in the
classroom and limited learning time. For these schools, giving time back to
teachers and students was critical to meet educational standards and
expectations.
-
Overall value for systemwide adoption.
Interviewees also found that other security breaches were
reduced as their organizations moved teachers and students from legacy
devices to Chromebooks. In addition to the tools already discussed,
interviewees attributed this improvement to Chromebook data being more
secure as it was cloud-based and stored on Google systems as opposed to all
data being stored locally on the device.
-
Interchangeable hardware to avoid delays and
issues when students needed to change devices.
The
director of digital teaching and learning of an EMEA K-12 school trust said:
“Chromebooks are interchangeable. If a student breaks one, they just go to
the library, turn on the new Chromebook, and get back to work. It’s a whole
ecosystem where work is device-agnostic. [Legacy] devices are specialized
and can’t compete with a system like that.”
Key Results For Educational Organizations in EMEA
The results of the investment for the interviewees’ organizations
include:
Met budget goals with lower hardware and peripheral
costs.
Educational leaders in EMEA prioritized the needs of their
organizations and constituents as a top priority. They chose Chromebooks in part
because they were seen as a responsible use of resources that could allow the
organizations to efficiently meet student, teacher, and IT needs.
-
Reduced initial hardware costs.
All interviewees, including those in EMEA educational
organizations, found that Chromebooks cost less per device than the legacy
devices they had either used in the past or had compared in their own
business cases. While the exact device price point varied by educational
group, Chromebooks were found to be at most half as expensive as comparable
legacy devices for students and teachers alike.
-
Reduced need for third-party accessibility
tools and services.
Interviewees found that they saved
a third or more of their previous cost of third-party services and
accessibility tools due to the tools and services already included with
Chromebooks and Google Workspace for Education. This provided even greater
cost savings over time, allowing budget to be freed up for additional
investment.
-
Reduced long-term hardware costs.
In addition to being purchased at a lower cost, educational
decision-makers found that Chromebooks lasted longer than the legacy devices
they had previously used. Interviewees attributed this in part to
Chromebooks’ cloud-based nature and the relative stability of their hardware
requirements, which did not change as quickly as competing devices.
Better use of IT managers’ and administrators’ time.
Chromebooks were significantly easier for IT groups to deploy and
manage because much of the labor was automated and performed at scale through
Google’s Chrome Education Upgrade with Google Admin console. The saved labor,
software, and hardware resources could instead be focused on improving the
school’s environment and completing new initiatives instead of basic management
and maintenance of endpoint devices. Chromebooks:
-
Automated device and account setup for initial
deployment.
IT groups in EMEA educational
organizations deployed Chromebooks significantly faster than had previously
been possible with their legacy devices. Interviewees attributed this to
ChromeOS being browser-based, removing the need for individual device
imaging and custom setup. The composite organization saves 76% of IT time
previously spent on device management.
-
Spent less time on repair.
IT groups also saved time with device repair as Chromebooks
provide easier self-service options for students and teachers. This reduced
the number of requests IT groups received and allowed them to spend their
time on more important tasks.
-
Spent less time with automated updates.
Chromebooks in EMEA educational organizations did not need
the same manual updates and relied less on local infrastructure than had
legacy devices, meaning there were fewer systems to upgrade and update over
time. This saved considerable time for IT staff on an ongoing basis and
allowed for hundreds of hours to be reallocated.
Improved organizational security and reduced
vulnerabilities.
Interviewed IT leaders found that the number of
security incidents and breaches their districts experienced fell after migration
to Chromebooks. This was attributed to Chromebook’s cloud-based OS and built-in
security features from Google, which:
-
Prevented successful ransomware attacks on
Chromebooks.
Educational and IT leaders in EMEA
schools found that security features in ChromeOS dramatically reduced the
vulnerabilities to malicious attacks, especially ransomware. These features
included sandboxing, verified boot, automatic updates, and limited access to
local files. No interviewees had experienced a successful ransomware attack
on any of the Chromebooks in their organizations.
-
Reduced other security breaches.
Interviewees also found that other security breaches were reduced
as their organizations moved teachers and students from legacy devices to
Chromebooks. In addition to the Google tools already discussed, interviewees
attributed this improvement to Chromebook data being more secure as it was
cloud-based and stored on Google systems as opposed to all data being stored
locally on the device.
Allowed better use of time for students and
teachers.
Students and teachers saved hours of time each year by
using Chromebooks and Google Workspace for Education.
-
Improved student time on task.
Students in the composite organization save 36 hours of time each
year due to Chromebook’s faster boot time and automatic updates. Assuming
that half of this time can be successfully reallocated toward time on task,
students can improve their time on task by 18 hours each
year.
Leaders found that these efforts
translated into greater educational outcomes for their students, such as
time on task, material comprehension, and improved national rankings.
Interviewees also shared that the improved student engagement led to better
student attendance. Leadership attributed much of the benefit to culture and
student engagement to Chromebook and Google Workspace for Education.
-
Reduced teacher labor.
Students were not the only ones who benefited from faster startup times and
reduced update downtime. Teachers in EMEA spent less time waiting for
students to have their devices ready and could instead dedicate more
classroom time to instruction. In addition, tools included with Google
Workspace for Education allowed them to more easily communicate and schedule
with parents and guardians. Google Classroom allowed for easier lesson
preparation and better use of teacher time outside of the classroom.
Teachers in the composite organization save a
little over an hour each week with Chromebooks and Google Workspace for
Education. Assuming 75% of this time can be reallocated toward higher-value
work, each teacher regains 42 hours each year.
Additional benefits of Chromebooks and Google
Workspace for Education in Education in EMEA.
Educational leaders
in EMEA mentioned other improvements they observed that could not as easily be
quantified. However, these provided important benefits to their organizations
and made impactful differences in the lives of students, teachers, parents,
guardians, and staff.
-
Grew student enrollment.
Several interviewees reported that their school systems rapidly expanded. In
some cases for smaller schools, enrollment doubled in size over a period of
three to five years. While many factors contributed to this expansion,
interviewees found that the improvements enabled by Chromebook and Google
Workspace for Education were a significant contributor to their
growth.
The director of strategic partnerships
of an EMEA K-12 school trust that had rapidly expanded in the past few years
estimated that 70% of the new students who joined came because of
improvements directly related to adoption of Chromebooks and Google
Workspace for Education.
Benefited from seamless integration between
Chromebooks and Google Workspace for Education.
Interviewees found
that the browser-optimized ChromeOS used by Chromebooks worked especially well
with Google Workspace for Education, leading to a better experience for teachers
and students. This allowed school systems already using Google Workspace for
Education to receive an even greater benefit than they had already achieved.
Many schools also used educational learning tools available through ChromeOS to
provide additional educational benefits on top of the benefits of Google
Workspace for Education.
-
Helped engage parents and guardians in the
learning process, further improving educational outcomes.
Google Workspace for Education, including Google Classroom,
allowed teachers in EMEA to engage with students’ parents and guardians on a
deeper level than had previously been possible. This reduced the burden on
teachers to collaborate with large numbers of families, allowed greater
transparency and visibility into student progress, and improved educational
outcomes for students who had greater parental support than had been
possible before.
The director of digital
teaching and learning of an EMEA K-12 school trust said: “Chromebook has
given students more independence, and it’s given them the continuity between
home and school that they might not have had before. They can carry home
whatever they’ve been learning in class and maximize the resources they have
on their Chromebook. Parents can then learn more about what their students
are doing at school and have more rich conversations with their children and
help them improve.”
-
Allowed children with different abilities to
be included.
While the cost savings of reducing
specialty devices has already been accounted for, more important to
educational leaders was allowing students with different needs to feel
included with their peers by using the same type of device. Chromebooks
helped level the playing field among students by allowing for a unified
platform and common experience that was still flexible enough to address a
broad spectrum of needs.
The director of
digital teaching and learning of an EMEA K-12 school trust said: “Workspace
and Chromebooks are a considerable part of our inclusivity practice. It’s
about creating classroom environments that enable every child to succeed.
Chromebooks and Workspace help change that culture to get every child access
to all this support.”
-
Improved student and faculty
collaboration.
Students used Google Workspace for
Education to collaborate on projects and assignments, which not only led to
greater depth of understanding but also allowed them to develop skills in
teamwork. In addition, teachers and faculty members found that they were
able to collaborate more effectively using Google Workspace for Education
and saved time on their own projects.
The
director of digital teaching and learning of an EMEA K-12 school trust said:
“The need to collaborate was key. Being able to utilize something like
Google Workspace was key as well because when we first started out,
everybody was working separately in their own little schools with their own
servers, and nobody was able to share.”
-
Reduced repair costs.
Several interviewees shared that the cost to repair Chromebooks was
significantly lower than legacy devices. This was attributed in part to the
ease of replacing keyboards and other components as needed.
A school system in EMEA was able to cut its repair
costs by almost half due to Chromebook parts being less expensive than parts
for legacy devices. Repair costs fell even further as IT staff needed to
spend less time removing viruses from student and teacher devices. The IT
manager said: “You have a lot fewer security issues on Chromebooks, and that
makes a difference to repair costs. They don’t bring in a hard drive full of
viruses. Most of the time, you need 5 minutes for a full reset and then you
can move on.”
-
Additional savings from cloud
operations.
Schools realized additional cost savings
when they migrated from on-premises infrastructure to Google Cloud. The
director of strategic partnerships of an EMEA K-12 school trust said: “One
of our schools had a server at the end of its life, and it would have cost
an absolute fortune to find a new server if we hadn’t moved to Google Cloud.
There was a huge cost savings there by moving to the cloud.”