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Total Economic Impact Project Documents for Clients

Thank you for partnering with us on this TEI project! Here are some resources to help you throughout the TEI project process.

General Resources

  • Five Ways To Make The Most Of Your TEI Project Experience (Blog)
  • How To Ensure That Your Organization’s TEI Gets The Most Mileage (Blog)

Stakeholder/customer interview resources

  • Stakeholder/customer interview introduction email templates
  • Be Early, Be Empathetic: How To Show Your Customers The Value Of Participating In A Forrester TEI (Blog)
  • Customer Participation Guide

Model resources

  • Common Total Economic Impact™ (TEI) ROI Modeling Questions Answered (Blog)

Final study resources

  • Forrester Citation Policy and see III. Commissioned Custom Research
  • Usage and Objectivity Guidelines
  • Forrester Consulting Style Guide
  • The Dos and Don'ts of Forrester Custom Research
  • The Dos and Don'ts of Forrester Logo Usage

TEI activation resources

  • Connect With A Forrester Analyst (Forrester login required)
  • Four Ways To Leverage Your Entire TEI Study (For The Vendor Sales Leader) (Blog)
  • Activate Your Total Economic Impact™ (TEI) Study Using The Five W’s And One H (Blog)
  • Activate Your Total Economic Impact Study With Facts and Stories (Forrester login required)
  • Activate your TEI with additional assets
  • All Things TEI Webinars: Marketing Your Webinar Featuring Forrester and Using Webinar Content

Lead Generation / Sales Enablement tool resources

  • Accessing the Lead Generation tool analysis URL
  • Accessing the Lead Generation or Sales Enablement tool analysis data report
  • Lead Generation analytics dashboard walkthrough (video):

If you have any questions, please contact your TEI consultant.

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