Total Economic Impact

The Total Economic Impact™ Of Alpega TMS

Cost Savings And Business Benefits Enabled By Alpega TMS

A FORRESTER TOTAL ECONOMIC IMPACT STUDY COMMISSIONED BY Alpega, August 2025

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Total Economic Impact

The Total Economic Impact™ Of Alpega TMS

Cost Savings And Business Benefits Enabled By Alpega TMS

A FORRESTER TOTAL ECONOMIC IMPACT STUDY COMMISSIONED BY Alpega, August 2025

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Executive Summary

In today’s volatile and complex supply chain environment, organizations face growing pressures to reduce transportation costs, deliver shipments on time, and provide end-to-end visibility to their customers. A transportation management system (TMS) is an essential tool for organizations to overcome these challenges and optimize, manage, and streamline their logistics and transportation operations. A comprehensive TMS can provide advantages for businesses of all sizes by supporting data-driven decision making, enhancing scalability, and increasing competitive advantage.

Alpega is a cloud-based TMS designed to optimize and streamline supply chain operations by helping businesses manage and automate their end-to-end transportation processes, from planning and execution to reporting. Alpega provides real-time visibility into supply chain operations with a modular, flexible approach that is suitable for businesses of all sizes.

Alpega commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Alpega TMS.1 The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of TMS on their organizations.

150%

Return on investment (ROI)

 

€221K

Net present value (NPV)

 

To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed a decision-maker who has experience using Alpega TMS and Smart Booking, to optimize dock scheduling in warehouses, at their organization. This organization is in the consumer goods industry, headquartered in the UK; exporting to over 85 countries, with an annual revenue of over €430m. Forrester used this experience to project a three-year financial analysis.

The interviewee said that prior to using Alpega TMS, their organization relied on legacy solutions for its logistics operations. However, this approach resulted in challenges including inconsistent manual processes, a lack of coordination and standardization, ineffective tracking mechanisms, and inadequate overall control and visibility, which made real-time reporting difficult.

After the investment in Alpega TMS, the interviewee’s organization improved freight management efficiency with the solution’s automation capabilities, improved freight optimization with savings in shipping transatlantic containers, and increased savings in reporting time and overflow storage fees.

Key Findings

Quantified benefits. Three-year, risk-adjusted present value (PV) quantified benefits for the interviewee’s organization include:

  • Improved freight management efficiency of €84,000. Alpega provides seamless communication for the interviewee’s organization, which increases visibility and enables team members to collaborate in real time with their partners. The platform’s automation also efficiently handles export documentation. These features lead to time savings and, in turn, improved efficiency.

  • Reporting savings amounting to €89,000. Alpega TMS provides the interviewee’s organization with a unified view of transportation logistics via a detailed dashboard, which increases team member visibility and helps them improve performance. By adopting Alpega TMS, teams can generate reports with the click of a button and have the ability to track, monitor, and download data about transport orders or product volume shipped in a specific time period.

  • Improved freight optimization worth €164,000. Alpega TMS’s flexing capabilities enable the interviewee’s organization to reallocate freight between different carriers and take advantage of spot rates when it is financially beneficial. Flexing also means being flexible about shipping dates, times, and shipment sizes to optimize shipping costs and maximize savings.

  • Saved overflow storage fees of €32,000. Alpega provides the interviewee’s organization with control over its overflow storage. Prior to the Alpega investment, the interviewee’s organization was unable to thoroughly track what was shipped and what remained in the warehouse, which resulted in overflow storage fees. The increased visibility helps with inventory planning and forecasting, thus avoiding overflow penalties.

Unquantified benefits. Benefits that are not quantified for this study include:

  • Improved ease of compliance. By automating, centralizing, streamlining, and generating reports, Alpega TMS supports the interviewee’s organization in being compliant internally and with regulatory authorities, making audits easier.

  • Enhanced relationships with partners. By replacing manual communication and back-and forth emails, Alpega TMS improves the relationship between the interviewee’s organization and its partners, avoiding frustrations and inaccuracies.

  • Improved decision-making from better visibility and tracking. With the use of Alpega TMS, the interviewee’s organization has a real-time, granular view of the business, whether it be the number of transport orders, the volume shipped, the status of the shipment, or the financial targets, facilitated by standardized processes across sites and regions.

Costs. Three-year, risk-adjusted PV costs for the interviewee’s organization include:

  • Subscription costs of €110,000. Alpega charges an annual subscription based on the number of transport orders. The interviewee’s organization spends €25,000 in Year 1, which increases to €45,000 in Year 2 and €60,000 in Year 3.

  • Implementation costs of €37,000. Implementation costs reflect the internal effort required to integrate and deploy Alpega by the interviewee’s organization. Implementation lasts four months with different roles involved over this period.

The financial analysis that is based on the interview found that the decision-maker’s organization experiences benefits of €368,000 over three years versus costs of €147,000, adding up to a net present value (NPV) of €221,000 and an ROI of 150%.

“One of the biggest benefits we experienced [with Alpega] is in the seamless communication and more control and visibility than we’ve ever had. [...] It revolutionized how we operate, and it’s given the team much more visibility and ability to track and understand exactly where we are.”

Global logistics director, consumer goods

Key Statistics

150%

Return on investment (ROI) 

€368K

Benefits PV 

€221K

Net present value (NPV) 

8 months

Payback 

Benefits (Three-Year)

[CHART DIV CONTAINER]
Improved freight management efficiency Reporting savings Improved freight optimization Savings in overflowing storage fees

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The Alpega TMS Customer Journey

Drivers leading to the Alpega TMS investment
Interviewee’s Organization

Forrester interviewed a decision-maker who has experience using Alpega TMS at their organization. Their organization has the following characteristics:

  • It operates in the consumer goods industry, has annual revenue of more than €430 million and employs 380 people worldwide.

  • It is headquartered in the UK with a focus on exporting goods to more than 85 countries, with the US being its main market.

  • It has been using Alpega TMS since 2022 for road and ocean transport, as well as the Smart Booking add-on to optimize dock scheduling in warehouses.

Key Challenges

Before adopting Alpega, the interviewee’s organization relied on legacy solutions to communicate with their transport management partners. The interviewee noted how their organization struggled with challenges, including:

  • Inconsistent manual processes in transportation management. Communication with transport carriers and warehouses was manual and siloed and relied on email with no overarching view of the business. The process was time-consuming and highly prone to errors and inefficiencies. Data redundancy, duplication, and manual entry across multiple systems increased the likelihood of errors.

  • Lack of coordination and standardization. The interviewee’s organization managed multiple manufacturing sites across Europe and the US. These production sites had no standardized processes, and it was difficult to coordinate and create a holistic approach to manufacturing and logistics.

  • Ineffective tracking mechanisms. As the interviewee’s organization had no real-time visibility into warehouse capacity and shipment progress, tracking was ineffective. This resulted in scheduling conflicts at the warehouse and delays in offloading the merchandise.

  • Lack of control and visibility. Before adopting Alpega TMS, the interviewee’s organization lacked real-time data into shipments and logistics, especially during critical periods when financial guidance was crucial. As a result, the organization needed to improve its financial planning and reporting to enhance accuracy and visibility.

“Pre-Alpega, we had four production sites in Europe, […] three in the UK, and two in the US. So it meant that the processes were all very different because we didn’t have a unified standard process; each manufacturing site has their own processes and warehouse space.”

Global logistics director, consumer goods

Use Case Description

 DEPLOYMENT DETAILS

  • The interviewee’s organization progressively deployed Alpega TMS and the Smart Booking add-on, starting with a proof of concept at the least complex warehouse before expanding to other warehouses.

  • The organization then deployed Alpega TMS to its transport providers — a more difficult endeavor since it had between 25 and 30 transport providers.

  • The third implementation step was with key partners to reduce email traffic by moving to an electronic data interchange communication method.

Analysis Of Benefits

Quantified benefit data
Total Benefits
Ref. Benefit Year 1 Year 2 Year 3 Total Present Value
Atr Improved freight management efficiency €19,440 €35,640 €48,600 €103,680 €83,641
Btr Reporting savings €35,802 €35,802 €35,802 €107,406 €89,034
Ctr Improved freight optimization €24,300 €74,250 €106,920 €205,470 €163,785
Dtr Savings in overflow storage fees €9,720 €12,960 €16,200 €38,880 €31,718
  Total benefits (risk-adjusted) €89,262 €158,652 €207,522 €455,436 €368,178
Improved Freight Management Efficiency

Evidence and data. The interviewee mentioned that communication with their partners, transport carriers, and warehouses was time-consuming, siloed, and conducted manually via email. The back-and-forth communication was also prone to errors and inefficiencies. The interviewee said, “There were lots of frustrations on both sides, from warehouse transport failures to how they didn’t have the right references when they got to sites, which was causing frustrations in the process.”

With the adoption of Alpega TMS, the interviewee’s organization could collaborate with its partners in real time, have greater visibility into its operations, and automate export documentation, leading to improved efficiency and increased time savings.

Modeling and assumptions. Based on the interview, Forrester assumes the following:

  • The organization handles 6,000 transport orders in Year 1, 11,000 transport orders in Year 2, and 15,000 transport orders in Year 3.

  • Prior to Alpega, the interviewee’s organization spent 15 minutes per transport order on manual communication with its partners and 5 minutes per transport order on export documentation. With Alpega’s TMS automation capabilities, it saves 80% of that time.

  • Forrester assumes a 50% productivity recapture rate, since employees typically do not repurpose all time gains into work activity.

Risks. Forrester recognizes that the degree to which an organization may realize this benefit will vary based on the size of the organization, the number of transport orders, and the salary for a logistics manager (depending on the geographical location).

Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of €84,000.

80%

Time saved with Alpega in freight management

“The manual process is when someone goes and contacts our freight forwarder, asks them to send all the documentation to them, and does it manually. […] You’re probably looking at 5 minutes versus probably 1 minute with Alpega.”

Global logistics director, consumer goods

Improved Freight Management Efficiency
Ref. Metric Source Year 1 Year 2 Year 3
A1 Transport orders Interview 6,000 11,000 15,000
A2 Manual communication time per order before Alpega (minutes) Interview 15 15 15
A3 Time handling export documentation per order before Alpega (minutes) Interview 5 5 5
A4 Percentage time saved with Alpega Interview 80% 80% 80%
A5 Fully burdened hourly rate for a logistics manager TEI methodology €27 €27 €27
A6 Productivity recapture* TEI methodology 50% 50% 50%
At Improved freight management efficiency A1*(A2+A3)/60*A4*A5*A6 €21,600 €39,600 €54,000
  Risk adjustment 10%      
Atr Improved freight management efficiency (risk-adjusted)   €19,440 €35,640 €48,600
Three-year total: €103,680 Three-year present value: €83,641
*  Forrester assumes a 50% productivity recapture rate, to account for the fact that employees typically do not repurpose all time gains into work activity.  
Reporting Savings

Evidence and data. Before adopting Alpega, the interviewees’ organization was not creating reports about its transport management. There was no unified view, no dashboard, and no visibility to drive improved performance. The interviewee said, “If our organization were to do reporting with our previous tools, we would spend 2 hours on a weekly basis per region.”

After adopting Alpega TMS, the interviewee noted that their organization could complete reporting with the click of a button, with the possibility to track, monitor, and download data for transport orders or shipped product volume in a specific time period.

Modeling and assumptions. Based on the interview, Forrester assumes the following:

  • Reporting with previous tools took the interviewee’s organization 2 hours per region weekly. With Alpega implemented in 15 regions, this results in significant time savings.

  • The fully burdened hourly rate for a logistics director is €51.

Risks. Forrester recognizes that the degree to which an organization may realize this benefit will vary depending on the time previously spent on reporting as well the number of regions or sites where an organization deploys Alpega TMS.

Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of €89,000.

2 hours

Time spent on manual reporting per region before Alpega

“[Prior to Alpega], there was no reporting at all. Now we can do it at the click of a button, and it gives us that level of visibility to drive improved performance.”

Global logistics director, consumer goods

Reporting Savings
Ref. Metric Source Year 1 Year 2 Year 3
B1 Weekly reporting time per region (hours) Interview 2 2 2
B2 Fully burdened hourly rate for a logistics director TEI methodology €51 €51 €51
B3 Regions Interview 15 15 15
B4 Productivity recapture rate TEI methodology 50% 50% 50%
Bt Reporting savings B1*52*B2*B3*B4 €39,780 €39,780 €39,780
  Risk adjustment 10%      
Btr Reporting savings (risk-adjusted)   €35,802 €35,802 €35,802
Three-year total: €107,406 Three-year present value: €89,034
Improved Freight Optimization

Evidence and data. The interviewee stated, “We could attribute probably €115,000 to Alpega in flexing between different couriers.” Here, “flexing” refers to the ability to reallocate freight between different carriers and take advantage of spot rates whenever it is financially beneficial. The interviewee’s organization saw a significant improvement in freight optimization due to Alpega’s enhanced visibility into historical shipping data and the current order book. By providing real-time insights into past performance and upcoming orders, Alpega enabled better-informed decisions that optimized shipping costs and overall operational efficiency.

In addition to benefiting from favorable spot rates, flexing also involves being flexible about shipping dates, times, and shipment sizes. By adjusting these factors, the interviewee’s organization optimized shipping costs and maximized savings. Flexibility in shipment scheduling and load sizes allowed the interviewee’s organization to align its operations with the most cost-effective options. One important aspect of this strategy is ensuring a full container load (FCL), which offers several advantages. When a shipment fills an entire container, the cost per unit is typically lower. This leads to more predictable pricing, making it easier to forecast transportation expenses accurately. Moreover, FCL shipments contribute to sustainability. By fully utilizing container capacity, the interviewee’s organization reduced the number of trips required to move goods, leading to fewer containers being shipped overall. The result was a more efficient use of resources and lower greenhouse gas emissions.

By leveraging flexibility in shipping schedules and ensuring container load optimization, the interviewee’s organization not only achieved cost savings but also contributed to a more sustainable and efficient supply chain.

Modeling and assumptions. Based on the interview, Forrester assumes the following:

  • The interviewee’s organization ships 2,700 transatlantic containers in Year 1, 3,300 in Year 2, and 3,600 in Year 3.

  • The percentage of containers the organization optimizes with flexing increases over time, with 10% of containers optimized in Year 1, 25% in Year 2, and 33% in Year 3.

  • The savings in freight costs attributed to Alpega are 5%. It is important to note that this analysis focuses solely on the enhanced visibility from the Alpega platform, as the interviewee’s organization does not use Alpega’s automated freight procurement solution.

Risks. Forrester recognizes that the degree to which an organization may realize this benefit will vary depending on the number of transatlantic containers it ships, the percentage it optimizes with flexing, and the freight cost per container, which has shown volatility over the past few years.

Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of €164,000.

“We have a contractual fixed rate at the moment, which is good as it gives us stability. But at the same time, with the tariffs and everything happening in the world,  flexibility is a good thing [..] Based on the information we get, Alpega allows us to make quick informed decisions in terms of being able reallocate and flex and switch volumes to different couriers that are cheaper.”

Global logistics director, consumer goods

Improved Freight Optimization
Ref. Metric Source Year 1 Year 2 Year 3
C1 Number of transatlantic containers Interview 2,700 3,300 3,600
C2 Percentage optimized with flexing Interview 10% 25% 33%
C3 Savings attributed to Alpega Interview 5% 5% 5%
C4 Freight cost per container Company €2,000 €2,000 €2,000
Ct Improved freight optimization C1*C2*C3*C4 €27,000 €82,500 €118,800
  Risk adjustment 10%      
Ctr Improved freight optimization (risk-adjusted)   €24,300 €74,250 €106,920
Three-year total: €205,470 Three-year present value: €163,785
Savings In Overflow Storage Fees

Evidence and data. The interviewee declared that the Smart Booking add-on helped his organization control its overflow storage over time. Prior to using this feature, the interviewee’s organization was unable to track what it shipped and what remained in the warehouse, which resulted in overflow storage fees (charged when the inventory exceeded the allocated storage space). The visibility Alpega provided helped the interviewee’s organization with its inventory planning and forecasting.

Modeling and assumptions. Based on the interview, Forrester assumes the following:

  • The overflow storage expenditure totals €72,000 in Year 1, Year 2, and Year 3.

  • The attribution to Alpega TMS in avoided overflow storage fees is 15% for Year 1, 20% for Year 2, and 25% for Year 3. The attribution to Alpega increases over time as visibility into shipments based on production improves.

Risks. Forrester recognizes that the degree to which an organization may realize this benefit will vary depending on the overflow storage expenditure and the attribution to Alpega for overflow storage fee savings.

Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of €32,000.

“The ability to control all of our overflow storage has been helped by Alpega over the years. It came by using Smart Booking; we can see how much is planned to be shipped and we can look at that based on our production and whether we’re going to have to go into overflow storage. […] We could attribute €11,500 to €17,000 on reduction of overflow storage fees to Alpega per year.”

Global logistics director, consumer goods

Savings In Overflow Storage Fees
Ref. Metric Source Year 1 Year 2 Year 3
D1 Overflow storage expenditure Company €72,000 €72,000 €72,000
D2 Avoided overflow storage attributed to Alpega Company 15% 20% 25%
Dt Savings in overflow storage fees D1*D2 €10,800 €14,400 €18,000
  Risk adjustment 10%      
Dtr Savings in overflow storage fees (risk-adjusted)   €9,720 €12,960 €16,200
Three-year total: €38,880 Three-year present value: €31,718
Unquantified Benefits

The interviewee mentioned the following additional benefits that the organization experienced but was not able to quantify:

  • Improved ease of compliance. By automating, centralizing, streamlining, and generating reports, Alpega TMS supported the interviewee’s organization in being compliant with regulatory authorities and made audits easier. This saves compliance and audit teams’ time and effort, which can be put to more productive use; it may also avoid noncompliance events that can result in penalties and regulatory issues.

  • Enhanced relationships with partners. By replacing manual communication and back-and forth emails, and their associated frustrations and inaccuracies, Alpega TMS improved the relationship between the interviewee’s organization and its partners. The interviewee said: I think [Alpega] allowed us to control and improve the service that we’ve gotten from our carriers, whether it be on-time performance or faster response time. It drove improvement in that performance because we can see how long it has taken.”

  • Improved decision-making from visibility and tracking. Using Alpega TMS, the interviewee’s organization has a real-time, granular view of the business, including the number of transport orders, the volume shipped, the shipment status, and financial targets.

“We’re tracking shipments at a granular level to get into a position where we can do thorough monitoring, and it’s all driven from Alpega data because we know exactly who has booked what and who hasn’t booked or picked up a slot from Smart Booking.”

Global logistics director, consumer goods

Flexibility

The value of flexibility is unique to each customer. There are scenarios in which a customer might implement Alpega TMS and later realize additional uses and business opportunities, including:

  • Modular architecture. Alpega TMS offers a modular, scalable TMS, that supports organizations throughout their supply chain journeys, from execution to end-to-end optimization.

  • Flexibility. Organizations can deploy one or several of Alpega’s add-ons, such as Smart Booking or Reusable Packaging Management, based on their business priorities, evolving needs, and economic conditions, which can add additional business value.

Flexibility would also be quantified when evaluated as part of a specific project (described in more detail in Total Economic Impact Approach).

Analysis Of Costs

Quantified cost data
Total Costs
Ref. Cost Initial Year 1 Year 2 Year 3 Total Present Value
Etr Subscription cost €0 €26,250 €47,250 €63,000 €136,500 €110,246
Ftr Implementation costs* €37,015 €0 €0 €0 €37,015 €37,015
  Total costs (risk-adjusted) €37,015 €26,250 €47,250 €63,000 €173,515 €147,261

*Cost of implementation by the interviewee’s organization

Subscription Cost

Evidence and data. The interviewee explained that Alpega TMS operates on a usage-based subscription mode, where the subscription cost is determined by transport order volume. The pricing structure is degressive, which means that the average cost per transport order decreases as the total order volume increases.

Modeling and assumptions. Based on the interview, Forrester assumes that the interviewee’s organization spends €25,000 on Alpega TMS in Year 1, €45,000 in Year 2, and €60,000 in Year 3.

Risks. Forrester recognizes that the degree to which this cost impacts an organization will vary based on the company’s transport order volume as well as the different features an organization implements.

Results. To account for these risks, Forrester adjusted this cost upward by 5%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of €110,000.

“We spent €60,000 for Alpega TMS for 2024 to 2025, up from €45,000 the year prior as we have added additional things over the year to optimize more.”

Global logistics director, consumer goods

Subscription Cost
Ref. Metric Source Initial Year 1 Year 2 Year 3
E1 Subscription cost Interview   €25,000 €45,000 €60,000
Et Subscription cost E1   €25,000 €45,000 €60,000
  Risk adjustment 5%        
Etr Subscription cost  (risk-adjusted)   €0 €26,250 €47,250 €63,000
Three-year total: €136,500 Three-year present value: €110,246
Implementation Costs

Evidence and data. The interviewee described the integration and implementation cost that his organization incurred to use Alpega. The cost of implementation included:

  • The cost to integrate the organization’s CRM platform and enterprise resource planning (ERP) system with Alpega.

  • Time and internal effort for implementing the solution and integrating it into the organization’s environment.

Modeling and assumptions. Based on the interview, Forrester assumes the following for the interviewee’s organization:

  • Implementing Alpega takes four months.

  • One project manager lead dedicates 50% of their time during implementation.

  • The average fully burdened annual salary of a project manager lead is €70,200.

  • One IT architect dedicates 10% of their time during implementation.

  • The average fully burdened annual salary of an IT architect is €135,000.

  • One developer dedicates 10% of their time during implementation.

  • The average fully burdened annual salary of a developer is €81,000.

  • One logistics manager dedicates 25% of their time during implementation.

  • The average fully burdened annual salary of a logistics manager is €57,000.

Risks. Forrester recognizes that the degree to which this cost impacts an organization will vary based on integration costs, implementation length, and FTE salaries, which may vary by region.

Results. To account for these risks, Forrester adjusted this cost upward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of €37,000.

“There was a small cost for integration that we had between our cloud-based business management suite access, ERP system, and Alpega.”

Global logistics director, consumer goods

Implementation Costs
Ref. Metric Source Initial Year 1 Year 2 Year 3
F1 Integration costs Interview €10,000      
F2 Implementation time (months) Interview 4      
F3 Project management FTE Company 0.5      
F4 Fully burdened annual salary for a project manager TEI methodology €70,200      
F5 IT architect FTE Company 0.10      
F6 Fully burdened annual salary for an IT architect TEI methodology €135,000      
F7 Developer FTE Company 0.10      
F8 Fully burdened annual salary for a developer TEI methodology €81,000      
F9 Logistics manager FTE Company 0.25      
F10 Fully burdened annual salary for a logistics manager TEI methodology €57,000      
Ft Implementation costs F1+F2/12*(F3*F4+F5*F6+F7*F8+F9*F10) €33,650 €0 €0 €0
  Risk adjustment ↑10%        
Ftr Implementation costs (risk-adjusted)   €37,015 €0 €0 €0
Three-year total: €37,015 Three-year present value: €37,015

Financial Summary

Consolidated Three-Year, Risk-Adjusted Metrics

Cash Flow Chart (Risk-Adjusted)

[CHART DIV CONTAINER]
Total costs Total benefits Cumulative net benefits Initial Year 1 Year 2 Year 3
Cash Flow Analysis (Risk-Adjusted)
  Initial Year 1 Year 2 Year 3 Total Present Value
Total costs (€37,015) (€26,250) (€47,250) (€63,000) (€173,515) (€147,261)
Total benefits €0 €89,262 €158,652 €207,522 €455,436 €368,178
Net benefits (€37,015) €63,012 €111,402 €144,522 €281,921 €220,917
ROI           150%
Payback           8 months

 Please Note

The financial results calculated in the Benefits and Costs sections can be used to determine the ROI, NPV, and payback period for the organization’s investment. Forrester assumes a yearly discount rate of 10% for this analysis.

These risk-adjusted ROI, NPV, and payback period values are determined by applying risk-adjustment factors to the unadjusted results in each Benefit and Cost section.

The initial investment column contains costs incurred at “time 0” or at the beginning of Year 1 that are not discounted. All other cash flows are discounted using the discount rate at the end of the year. PV calculations are calculated for each total cost and benefit estimate. NPV calculations in the summary tables are the sum of the initial investment and the discounted cash flows in each year. Sums and present value calculations of the Total Benefits, Total Costs, and Cash Flow tables may not exactly add up, as some rounding may occur.

From the information provided in the interview, Forrester constructed a Total Economic Impact™ framework for those organizations considering an investment in TMS.

The objective of the framework is to identify the cost, benefit, flexibility, and risk factors that affect the investment decision. Forrester took a multistep approach to evaluate the impact that TMS can have on an organization.

Due Diligence

Interviewed Alpega stakeholders and Forrester analysts to gather data relative to TMS.

Interview

Interviewed a decision-maker with experience using TMS at their organization to obtain data about costs, benefits, and risks.

Financial Model Framework

Constructed a financial model representative of the interview using the TEI methodology and risk-adjusted the financial model based on issues and concerns of the interviewee.

Case Study

Employed four fundamental elements of TEI in modeling the investment impact: benefits, costs, flexibility, and risks. Given the increasing sophistication of ROI analyses related to IT investments, Forrester’s TEI methodology provides a complete picture of the total economic impact of purchase decisions. Please see Appendix A for additional information on the TEI methodology.

Total Economic Impact Approach
Benefits

Benefits represent the value the solution delivers to the business. The TEI methodology places equal weight on the measure of benefits and costs, allowing for a full examination of the solution’s effect on the entire organization.

Costs

Costs comprise all expenses necessary to deliver the proposed value, or benefits, of the solution. The methodology captures implementation and ongoing costs associated with the solution.

Flexibility

Flexibility represents the strategic value that can be obtained for some future additional investment building on top of the initial investment already made. The ability to capture that benefit has a PV that can be estimated.

Risks

Risks measure the uncertainty of benefit and cost estimates given: 1) the likelihood that estimates will meet original projections and 2) the likelihood that estimates will be tracked over time. TEI risk factors are based on “triangular distribution.”

Financial Terminology
Present value (PV)

The present or current value of (discounted) cost and benefit estimates given at an interest rate (the discount rate). The PV of costs and benefits feed into the total NPV of cash flows.

Net present value (NPV)

The present or current value of (discounted) future net cash flows given an interest rate (the discount rate). A positive project NPV normally indicates that the investment should be made unless other projects have higher NPVs.

Return on investment (ROI)

A project’s expected return in percentage terms. ROI is calculated by dividing net benefits (benefits less costs) by costs.

Discount rate

The interest rate used in cash flow analysis to take into account the time value of money. Organizations typically use discount rates between 8% and 16%.

Payback

The breakeven point for an investment. This is the point in time at which net benefits (benefits minus costs) equal initial investment or cost.

Appendix A

Total Economic Impact

Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists solution providers in communicating their value proposition to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of business and technology initiatives to both senior management and other key stakeholders.

Appendix B

Endnotes

1 Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists solution providers in communicating their value proposition to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of business and technology initiatives to both senior management and other key stakeholders.

Disclosures

Readers should be aware of the following:

This study is commissioned by Alpega and delivered by Forrester Consulting. It is not meant to be used as a competitive analysis.

Forrester makes no assumptions as to the potential ROI that other organizations will receive. Forrester strongly advises that readers use their own estimates within the framework provided in the study to determine the appropriateness of an investment in TMS.

Alpega reviewed and provided feedback to Forrester, but Forrester maintains editorial control over the study and its findings and does not accept changes to the study that contradict Forrester’s findings or obscure the meaning of the study.

Alpega provided the customer name for the interview but did not participate in the interview.

Consulting Team:

Salma Hamdani
Sanny Mok

Published

August 2025