A Forrester Total Economic Impact™ Study Commissioned By AgileLab, May 2024
According to Forrester’s research, organizations currently modernizing their data management platforms are looking to enable data across multiple domains, support agility with trusted data, and connect data across growing data silos.1 This analysis found that by using Witboost, organizations experience significant efficiency savings throughout data projects’ lifecycles and in large, companywide transformation initiatives.
Witboost is a platform that streamlines complex data projects across various platforms and enables data practitioners to automate tasks through its three core capabilities: Build, Govern, and Discover. Respectively, they enhance the development experience of data producers, streamline data governance processes, and facilitate business-driven data discovery. This unified approach empowers enterprises to fully utilize their data without platform-specific hurdles, leveraging automation and fostering smoother collaboration across teams.
AgileLab commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Witboost.2 The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Witboost on their organizations.
To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed the representative of an organization with experience using Witboost. Forrester used this experience to project a three-year financial analysis.
The interviewee, who is the head of data architecture at a financial services firm, noted that prior to using Witboost, their organization was struggling with finding and utilizing data due to the absence of a centralized platform. This led to lack of data discovery and use and a duplication of data. However, prior attempts yielded limited success, leaving them with bottlenecks in data development, a complex setup with data dispersed across different platforms and teams, not allowing for real data interoperability.
After the investment in Witboost, the interviewee’s enterprise has realized full interoperability, regardless of where the data comes from. Key results from the investment include cost savings in large, companywide transformation programs, productivity savings in the development of data projects, efficiency savings in discovery and project management, improvements in governance processes, and data storage cost avoidance.
Quantified benefits. Three-year, risk-adjusted present value (PV) quantified benefits include:
Unquantified benefits. Benefits that are not quantified for this study include:
Costs. Three-year, risk-adjusted PV costs for the interviewee’s organization include:
The interview and financial analysis found that the representative’s organization experiences benefits of $14.99 million over three years versus costs of $3.57 million, adding up to a net present value (NPV) of $11.43 million and an ROI of 320%.
Return on investment (ROI)
Benefits PV
Net present value (NPV)
Payback
From the information provided in the interviews, Forrester constructed a Total Economic Impact™ framework for those organizations considering an investment in Witboost.
The objective of the framework is to identify the cost, benefit, flexibility, and risk factors that affect the investment decision. Forrester took a multistep approach to evaluate the impact that Witboost can have on an organization.
Interviewed AgileLab stakeholders and Forrester analysts to gather data relative to Witboost.
Interviewed the representative of an organization using Witboost to obtain data with respect to costs, benefits, and risks.
Constructed a financial model representative of the interview using the TEI methodology and risk-adjusted the financial model based on issues and concerns of the interviewee.
Employed four fundamental elements of TEI in modeling the investment impact: benefits, costs, flexibility, and risks. Given the increasing sophistication of ROI analyses related to IT investments, Forrester’s TEI methodology provides a complete picture of the total economic impact of purchase decisions. Please see Appendix A for additional information on the TEI methodology.
Readers should be aware of the following:
This study is commissioned by AgileLab and delivered by Forrester Consulting. It is not meant to be used as a competitive analysis.
Forrester makes no assumptions as to the potential ROI that other organizations will receive. Forrester strongly advises that readers use their own estimates within the framework provided in the study to determine the appropriateness of an investment in Witboost.
AgileLab reviewed and provided feedback to Forrester, but Forrester maintains editorial control over the study and its findings and does not accept changes to the study that contradict Forrester’s findings or obscure the meaning of the study.
AgileLab provided the customer name for the interview but did not participate in the interview.
Consulting Team:
Elina Bauwens
Elia Gollini
Forrester interviewed the representative of an organization with experience using Witboost. Their organization has the following characteristics:
Before engaging with Witboost, the interviewee noted that their organization had challenges with dispersed data being stored across three main data platforms throughout the organization. The interviewee mentioned their organization wanted to go through a data mesh journey because it wanted to build a federated data architecture.
The interviewee noted how the organization struggled with common challenges, including:
The interviewee’s organization operates in the financial services industry and has decided to adopt Witboost in order to connect different data platforms, improve agility, and enable a platform that provides a single view on data. In the first year after Witboost’s implementation, the interviewee noted their organization develops 65 data projects in Witboost. This amount increases throughout the years as the platform becomes more widely adopted within the organization’s different departments and operating countries. Eventually the number of data projects developed in Witboost stabilizes after three years, which is when the Witboost platform has reached the envisioned adoption levels. The centralized data technology team is made up of 25 individuals, while there are around 400 users using the Witboost platform (including customers) in Year 1. The interviewee says their organization uses Witboost for the following use cases:
For this use case, Forrester has modeled benefits and costs over three years.
| Ref. | Benefit | Year 1 | Year 2 | Year 3 | Total | Present Value |
|---|---|---|---|---|---|---|
| Atr | Cost savings in large, companywide transformation programs | $1,530,000 | $3,570,000 | $4,462,500 | $9,562,500 | $7,694,065 |
| Btr | Productivity savings in the development of data projects | $313,630 | $647,504 | $1,335,496 | $2,296,630 | $1,823,624 |
| Ctr | Discovery and project management efficiency savings | $568,620 | $1,440,504 | $3,285,360 | $5,294,484 | $4,175,766 |
| Dtr | Improvements in governance processes | $34,020 | $68,040 | $136,080 | $238,140 | $189,398 |
| Etr | Data storage cost avoidance | $175,500 | $386,100 | $842,400 | $1,404,000 | $1,111,544 |
| Total benefits (risk-adjusted) | $2,621,770 | $6,112,148 | $10,061,836 | $18,795,754 | $14,994,397 | |
Evidence and data. The interviewee highlighted how using Witboost has contributed significantly to cost savings around large, companywide, and multiyear transformation initiatives. Such initiatives include both regulatory initiatives, such as the implementation of country or regional new regulatory requirements, and business initiatives that impact a large amount of employees across the organization. Witboost has helped the interviewee’s organization reduce the cost for such initiatives due to its governing, automating, and enforcing capabilities, as well as the enablement of templates, integration of different data platforms, and faster development capabilities.
Modeling and assumptions. Based on interview data and secondary research, Forrester assumes the following:
Risks. This benefit may vary for organizations based on the following:
Results. To account for these risks, Forrester adjusted this benefit downward by 15%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $7.7 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|
| A1 | Total number of large, companywide transformation programs | Interview | 2 | 3 | 3 | |
| A2 | Average annual cost of large, companywide transformation programs | Interview | $10,000,000 | $10,000,000 | $10,000,000 | |
| A3 | Percentage of data related cost of the program | Interview | 30% | 35% | 35% | |
| A4 | Percentage saved to deliver initiative due to Witboost | Interview | 30% | 40% | 50% | |
| At | Cost savings in large, companywide transformation programs | A1*A2*A3*A4 | $1,800,000 | $4,200,000 | $5,250,000 | |
| Risk adjustment | ↓15% | |||||
| Atr | Cost savings in large, companywide transformation programs (risk-adjusted) | $1,530,000 | $3,570,000 | $4,462,500 | ||
| Three-year total: $9,562,500 | Three-year present value: $7,694,065 | |||||
Evidence and data. The interviewee pointed out that one of the key benefits of the Witboost solution is its ability to ease the development of data projects. Data projects consist of data requests from the whole business, and they could be simple requests or very complex ones including the creation of data products. The developers working on such requests have seen substantial productivity savings since using Witboost. Witboost enabled the savings through the usage of templates, self-development capabilities, and automation of, for example, servers’ provisioning. Moreover, Witboost acts as the single source of truth for the interviewee’s organization and all data projects are discoverable through Witboost’s marketplace, enhancing developers’ productivity.
Modeling and assumptions. Based on interview data and secondary research, Forrester assumes the following:
Risks. This benefit may vary for organizations based on the following:
Results. To account for these risks, Forrester adjusted this benefit downward by 15%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $1.8 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 |
|---|---|---|---|---|---|
| B1 | Total number of data projects | Interview | 65 | 130 | 260 |
| B2 | Percentage of simple to medium complexity data projects | Interview | 60% | 55% | 50% |
| B3 | Time spent on development activities for a simple to medium complexity data project before Witboost (hours) | Interview/24 days | 193 | 193 | 193 |
| B4 | Percentage time savings on simple to medium complexity data projects development due to Witboost | Interview | 70% | 70% | 70% |
| B5 | Subtotal: Hours saved on simple to medium complexity data projects due to Witboost | B1*B2*B3*B4 | 5255 | 9635 | 17518 |
| B6 | Percentage of complex data projects | Interview | 40% | 45% | 50% |
| B7 | Time spent on development activities for a complex data project before Witboost (hours) | Interview/39 days | 315 | 315 | 315 |
| B8 | Percentage time savings on complex data projects development due to Witboost | Interview | 80% | 80% | 80% |
| B9 | Subtotal: Hours saved on complex data projects due to Witboost | B1*B6*B7*B8 | 6552 | 14742 | 32760 |
| B10 | Fully burdened hourly salary for developer | TEI standard | $63 | $63 | $63 |
| B11 | Productivity percent capture | TEI standard | 50% | 50% | 50% |
| Bt | Productivity savings in the development of data projects | (B5+B9)*B10*B11 | $368,977 | $761,770 | $1,571,172 |
| Risk adjustment | ↓15% | ||||
| Btr | Productivity savings in the development of data projects (risk-adjusted) | $313,630 | $647,504 | $1,335,496 | |
| Three-year total: $2,296,630 | Three-year present value: $1,823,624 | ||||
Evidence and data. The interviewee noted that Witboost not only benefited developers but could also lead to significant efficiency savings for business users. In fact, due to its discovery ability, data consumers identify the right data to use for a data project much faster when using Witboost. On top of this, Witboost helped project managers manage their time more effectively and reduced the amount of time needed to dedicate to managing data projects.
Modeling and assumptions. Based on interview data and secondary research, Forrester assumes the following:
Risks. This benefit may vary for organizations based on the following:
Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $4.2 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 |
|---|---|---|---|---|---|
| C1 | Total number of data projects | Interview | 65 | 130 | 260 |
| C2 | Percentage of simple to medium complexity data projects | Interview | 60% | 55% | 50% |
| C3 | Percentage of complex data projects | Interview | 40% | 45% | 50% |
| C4 | Average amount of PM effort required per simple to medium complexity data project (FTEs) | Interview | 0.2 | 0.2 | 0.2 |
| C5 | Average amount of PM effort required per complex data project (FTEs) | Interview | 0.6 | 0.6 | 0.6 |
| C6 | Percentage time saved on project management effort due to Witboost | Interview | 50% | 60% | 65% |
| C7 | Fully burdened annual salary for a business user | TEI standard | $108,000 | $108,000 | $108,000 |
| C8 | Productivity percent capture | TEI standard | 50% | 50% | 50% |
| Ct | Discovery and project management efficiency savings |
((C1*C2*C4)+(C1* C3*C5))*C6*C7*C8 |
$631,800 | $1,600,560 | $3,650,400 |
| Risk adjustment | ↓10% | ||||
| Ctr | Discovery and project management efficiency savings (risk-adjusted) | $568,620 | $1,440,504 | $3,285,360 | |
| Three-year total: $5,294,484 | Three-year present value: $4,175,766 | ||||
Evidence and data. The interviewee highlighted how their organization made significant improvements from a governance standpoint by leveraging Witboost. The interviewee’s organization established and enforced clear standards for data governance, including internal, industry-specific, and government standards/regulations and ensured each project goes through the needed governance checks before it gets released. Witboost enabled the interviewee’s organization to fully automate these governance processes, saving resources valuable time, improving time to market, and reducing risk of compliance issues or delays in product releases since governance checks before Witboost were human-driven and error-prone. This benefit does not account for the improved time to market or reduced risks, but rather measures the efficiency savings resulting from the automation of the governance checks.
Modeling and assumptions. Based on interview data and secondary research, Forrester assumes the following:
Risks. This benefit may vary for organizations based on the following:
Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $189,000.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 |
|---|---|---|---|---|---|
| D1 | Total number of data projects | Interview | 65 | 130 | 260 |
| D2 | Average number of data governance checks per data project | Interview | 2 | 2 | 2 |
| D3 | Overall effort required for data governance checks before Witboost (FTEs) | Interview | 0.5 | 1 | 2 |
| D4 | Fully burdened annual salary for a business user | TEI standard | $108,000 | $108,000 | $108,000 |
| D5 | Percentage time saved on data governance processes due to Witboost | Interview | 100% | 100% | 100% |
| D6 | Productivity percent capture | TEI standard | 70% | 70% | 70% |
| Dt | Improvements in governance processes | D3*D4*D5*D6 | $37,800 | $75,600 | $151,200 |
| Risk adjustment | ↓10% | ||||
| Dtr | Improvements in governance processes (risk-adjusted) | $34,020 | $68,040 | $136,080 | |
| Three-year total: $238,140 | Three-year present value: $189,398 | ||||
Evidence and data. The interviewee highlighted how the nature of Witboost helped their organization managing its data better. As the interviewee’s organization has data residing in three different platforms, there are several issues of data duplication, leading to increased storage costs. Witboost helped mitigate these costs and avoid data duplication.
Modeling and assumptions. Based on interview data and secondary research, Forrester assumes the following:
Risks. This benefit may vary for organizations based on the following:
Results. To account for these risks, Forrester adjusted this benefit downward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $1.1 million.
| Ref. | Metric | Source | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|
| E1 | Total amount of data stored (TBs) | Interview | 6,500 | 7,150 | 7,800 | |
| E2 | Average monthly cost of storing 1 TB of data | Assumption | $25 | $25 | $25 | |
| E3 | Amount of data duplication avoided due to Witboost | Interview | 10% | 20% | 40% | |
| Et | Data storage cost avoidance | E1*(E2*12)*E3 | $195,000 | $429,000 | $936,000 | |
| Risk adjustment | ↓10% | |||||
| Etr | Data storage cost avoidance (risk-adjusted) | $175,500 | $386,100 | $842,400 | ||
| Three-year total: $1,404,000 | Three-year present value: $1,111,544 | |||||
The interviewee mentioned the following additional benefits that the organization experienced but was not able to quantify.
The value of flexibility is unique to each customer. There are multiple scenarios in which a customer might implement Witboost and later realize additional uses and business opportunities, including:
Flexibility would also be quantified when evaluated as part of a specific project (described in more detail in Appendix A).
| Ref. | Cost | Initial | Year 1 | Year 2 | Year 3 | Total | Present Value |
|---|---|---|---|---|---|---|---|
| Ftr | Subscription costs | $0 | $325,500 | $358,050 | $390,600 | $1,074,150 | $885,282 |
| Gtr | Implementation, professional services, and ongoing management costs | $1,025,200 | $554,400 | $673,200 | $792,000 | $3,044,800 | $2,680,605 |
| Total costs (risk-adjusted) | $1,025,200 | $879,900 | $1,031,250 | $1,182,600 | $4,118,950 | $3,565,887 | |
Evidence and data. AgileLab charges Witboost’s users on a monthly active user basis on top of a standard fixed fee.
Modeling and assumptions. To quantify this cost, Forrester assumes the following:
Risks. This cost may vary for different organizations based on the following:
Results. To account for these risks, Forrester adjusted this cost upward by 5%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $885,000.
| Ref. | Metric | Source | Initial | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|---|
| F1 | Subscription annual fee | Interview | $310,000 | $341,000 | $372,000 | ||
| Ft | Subscription costs | F1 | $0 | $310,000 | $341,000 | $372,000 | |
| Risk adjustment | ↑5% | ||||||
| Ftr | Subscription costs (risk-adjusted) | $0 | $325,500 | $358,050 | $390,600 | ||
| Three-year total: $1,074,150 | Three-year present value: $885,282 | ||||||
Evidence and data. On top of the subscription fee, the interviewee said their organization engaged AgileLab to help with the implementation and the scale out of Witboost, incurring some professional services costs along with the implementation and ongoing management costs.
Modeling and assumptions. To quantify this cost, Forrester assumes the following:
Risks. This cost may vary for different organizations based on the following:
Results. To account for these risks, Forrester adjusted this cost upward by 10%, yielding a three-year, risk-adjusted total PV (discounted at 10%) of $2.7 million.
| Ref. | Metric | Source | Initial | Year 1 | Year 2 | Year 3 | |
|---|---|---|---|---|---|---|---|
| G1 | Number of resources involved in implementation | Interview | 8 | ||||
| G2 | Length of implementation (years) | Interview | 0.5 | ||||
| G3 | Professional services cost | Interview | $500,000 | $180,000 | $180,000 | $180,000 | |
| G4 | Resources dedicated to ongoing management of Witboost platform | Interview | 0 | 3 | 4 | 5 | |
| G5 | Fully burdened annual salary for a developer | TEI standard | $108,000 | $108,000 | $108,000 | $108,000 | |
| Gt | Implementation, professional services, and ongoing management costs |
(G1*G2*G5)+G3+ (G4*G5) |
$932,000 | $504,000 | $612,000 | $720,000 | |
| Risk adjustment | ↑10% | ||||||
| Gtr | Implementation, professional services, and ongoing management costs (risk-adjusted) | $1,025,200 | $554,400 | $673,200 | $792,000 | ||
| Three-year total: $3,044,800 | Three-year present value: $2,680,605 | ||||||
The financial results calculated in the Benefits and Costs sections can be used to determine the ROI, NPV, and payback period for the organization’s investment. Forrester assumes a yearly discount rate of 10% for this analysis.
These risk-adjusted ROI, NPV, and payback period values are determined by applying risk-adjustment factors to the unadjusted results in each Benefit and Cost section.
| Initial | Year 1 | Year 2 | Year 3 | Total | Present Value | |
|---|---|---|---|---|---|---|
| Total costs | ($1,025,200) | ($879,900) | ($1,031,250) | ($1,182,600) | ($4,118,950) | ($3,565,887) |
| Total benefits | $0 | $2,621,770 | $6,112,148 | $10,061,836 | $18,795,754 | $14,994,397 |
| Net benefits | ($1,025,200) | $1,741,870 | $5,080,898 | $8,879,236 | $14,676,804 | $11,428,510 |
| ROI | 320% | |||||
| Payback | 8 months | |||||
Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists vendors in communicating the value proposition of their products and services to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of IT initiatives to both senior management and other key business stakeholders.
Benefits represent the value delivered to the business by the product. The TEI methodology places equal weight on the measure of benefits and the measure of costs, allowing for a full examination of the effect of the technology on the entire organization.
Costs consider all expenses necessary to deliver the proposed value, or benefits, of the product. The cost category within TEI captures incremental costs over the existing environment for ongoing costs associated with the solution.
Flexibility represents the strategic value that can be obtained for some future additional investment building on top of the initial investment already made. Having the ability to capture that benefit has a PV that can be estimated.
Risks measure the uncertainty of benefit and cost estimates given: 1) the likelihood that estimates will meet original projections and 2) the likelihood that estimates will be tracked over time. TEI risk factors are based on “triangular distribution.”
The initial investment column contains costs incurred at “time 0” or at the beginning of Year 1 that are not discounted. All other cash flows are discounted using the discount rate at the end of the year. PV calculations are calculated for each total cost and benefit estimate. NPV calculations in the summary tables are the sum of the initial investment and the discounted cash flows in each year. Sums and present value calculations of the Total Benefits, Total Costs, and Cash Flow tables may not exactly add up, as some rounding may occur.
1 Source: The Future Of Data Management, Forrester Research, Inc., February 9, 2022.
2 Total Economic Impact is a methodology developed by Forrester Research that enhances a company’s technology decision-making processes and assists vendors in communicating the value proposition of their products and services to clients. The TEI methodology helps companies demonstrate, justify, and realize the tangible value of IT initiatives to both senior management and other key business stakeholders.
3 Forrester defines data mesh as a business-led strategic approach to data and data practices that enables a communication plane between applications, machines, and people. It matches the data, queries, and models to the solution to keep each party — human and machine — in sync and speaking the same language; source: The Modern Data Environment Uses Both Data Fabric And Data Mesh, Forrester Research, Inc., April 26, 2023.
4 Source: Predictions 2024: Artificial Intelligence, Forrester Research, Inc., October 26, 2023.
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